Saie’s The Each Physique Marketing campaign Raises Funds and Consciousness for Abortion Entry


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Because the Supreme Court docket overturned Roe v. Wade in June, greater than 14 states have banned abortion and much more have restricted entry so it’s principally not possible to entry one — below any circumstances. Non-profit organizations, pro-choice politicians and abortion activists are working arduous to make sure we don’t return to 1972. However what else can we do to assist? Laney Crowell, founder and CEO of Saie, launched The Each Physique Marketing campaign, bringing 35 magnificence manufacturers collectively to increase consciousness and funds for reproductive justice.

Manufacturers reminiscent of e.l.f. cosmetics, Glow Recipe, Herbivore Botanicals, Megababe, Nécessaire, and extra took their best-selling product and repackaged it in a limited-edition “Each Physique Inexperienced” carton, impressed by the “inexperienced bandanas and smoke current all through abortion rights demonstrations,” per Saie. A hundred percent of the proceeds assist reproductive justice in partnership with SisterSong, a nationwide activist group devoted to defending these most impacted by anti-abortion laws, and inspiring votes for pro-choice political candidates.

“At Saie, our mission in the beginning is to really feel good and do good for folks and the planet. Interval,” Crowell mentioned in a press release. “As a mom of two daughters, I couldn’t sit again and really feel helpless with our rights on the road. I’m grateful and inspired that so many like-minded manufacturers jumped on the probability to take part, associate and contribute to The Each Physique Marketing campaign. It’s our duty to make use of our platforms to advocate for the precise to control our personal our bodies and create unimaginable change.”

Saie.

It’s vital to notice that Black and Brown individuals are disproportionately affected by abortion bans. Monica Simpson, Government
Director of SisterSong, defined in a press release: “Ladies of shade in states with restrictive abortion legal guidelines typically are battling a number of layers of oppression that influence their potential to entry healthcare and make selections about their very own our bodies. The Each Physique Marketing campaign is catapulting massive magnificence to the forefront of the struggle for reproductive justice by turning their platforms into battlegrounds that can give shoppers a singular pathway to prepare in opposition to anti-abortion legal guidelines. SisterSong is devoted to defending our human proper to bodily autonomy, and the donations raised from this marketing campaign have the facility to alter the lives of hundreds.”

saie

Each Physique.

Prepared to buy your favourite magnificence merchandise for an important trigger? Head to Everybodycampaign.com.

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